HOW IT WORKS
Dream it up and make it yours! Create a one-of-a-kind, fully personalized hat that reflects your style and all the things you love. With endless ways to customize, our online hat builder walks you through each step to bring your inspiration to life. Every piece is lovingly hand-touched, so no two hats are exactly alike — product may vary, and that’s part of the magic.
Shipping takes between one week and ten working days. If you are in a hurry and would like a faster delivery time, please let us know and we will do our best to accommodate you.
1
Choose your hat
Select a straw or wool hat from the menu.
2
Customize
Select hatbands + wraps and play with pins, feathers, charms, brooches and branding.
3
Just enjoy
A personalized gift for yourself or others.
1. HATS
Select your hat from 5 different shapes, in variety of styles + colors.
2. HATBANDS
Every design starts with a strong foundation. For a hat, the hatband is that starting point. The hatband helps set the mood and hold the rest of your decor in place. Choose from variety of fabrics and patterns.
2. WRAPS
From suede to sparkle, Western turquoise vibes to classic leather — wraps are where the magic happens. Layer them up to give your hat a pop of color, extra texture and a whole lot of personality.
3. BROOCHES + SAFETY PINS
Pin on the fun! Choose from vintage-inspired brooches and our bestselling safety pins to sparkle things up near the knot. Just a heads up—these little extras can only join the party once a fabric hat band is added first.
3. PINS
Line them up nice and sleek (hello, monogram moment!) or cluster them into an adorable trio. Pick from three perfect spots to place the magic.
3. FEATHERS
There’s no party like a feather party! From downy puffs to stately plumes, feathers are a must. A single feather becomes a cool focal point, while a bundle amps up the drama. Feathers add movement, texture, and a touch of the untamed — no two are ever the same. Select up to 5 feathers in a variety of styles.
3. CHARMS
Personalize your piece with our playful charms in fun shapes and initials, perfectly placed to spotlight your monogram (and your style).
3. BRANDS
Fire, meet flair! Rooted in ranch tradition, a brand is a symbol of identity and pride — whether it’s a tribute to your heritage or something that makes your heart sing. Pick up to 12 brands from a mix of iconic symbols and initials to make it unmistakably yours.